Never ever give up

never give up cat  ‘Never ever give up’, a special English friend said to me during the first years of my company. I remember that I told him how much initiatives I took to have more customers and that the phone was so silent… He was very empathic with his reaction ‘yes and then you sit down in despair and think nobody is ever going to contact your company again‘ and he surprised me so much there.

He was a selfmade multimillionaire, I was staying in his ‘house’ (I don’t know how to call a place like that) overlooking the Mediterranean and having parties like I never had before and still he was so down-to-earth that he fully understood my problem as a beginning entrepreneur. He had lived it all himself I guess which felt like a consolation and he could only advice me what had been the best recipe for himself: ‘never give up’.

All this came back to me when I watched Diana Nyad who reached Florida beach after three days swimming starting from Cuba: an amazing and most incredible action. She was not just swimming from Cuba to Florida to set a record, she is setting a major message: ‘never, ever give up’ is her motto. Apparently she is a late believer in realising dreams, as she explains in a most interesting Ted presentation after her 4th attempt to cross that sea full of sharks and jelly fishes: and before this recent 5th and finally succesfull attempt. Watch that speech, it is amazing!

She was almost 60 years old when she decided to transform the discontent she felt about herself, about the things she did not do or not change, into the realisation of the dream she had had since 30 years. She failed 4 times, she succeeded yesterday and the first wisdom she spread when she could talk again – apparently it is pretty exhausting, to cross a sea swimming 🙂 – was: ‘never, ever give up’.

Also very beautiful:
For me her age of 64 years adds to the message, as the crossing of a sea while swimming is rather expected (by me at least) from a young strong person than from an elderly person. ‘You are never too old’, Diana Nyad tells us in her speech and she is right. We usually find too many excuses not to fulfill our dreams and to give up… Mankind is blessed with special people that encourage us to follow our dreams and never, ever give up; may they be blessed too!

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